Learn how the robust product data governance provided by advanced PIM technology helps leading electronics and appliance brands achieve omnichannel excellence, extend the value of their customer lifecycles, and secure a sustainable transition to circularity.
The electronics and appliance markets are constantly evolving, driven by new technologies, consumer preferences, and legislative expectations.
In their buying journeys, B2B and B2C customers are looking for more innovation, personalization, and information. At the same time, regulators are demanding transparency and traceability for every product, part, and component.
To succeed in this competitive and complex sector, brands and manufacturers need to operationalize their product data more effectively across the entire value chain. This requires a deeper understanding of how Product Information Management can help them meet the evolving demands of supply chains and regulators while exceeding consumer expectations across all buying channels.
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