The PIM for electronics and appliances

Unlock the value of product data with a centralized source of market-ready product information that delivers:

  • Winning digital product experiences for every SKU on every owned and third-party channel
  • Limitless extensibility to support evolving technical specifications
  • SKU-level traceability to meet ever-changing recyclability expectations

Close-up of Silicon Die are being Extracted from Semiconductor Wafer and Attached
Happy couple buying a mobile phone in store.
Trusted by leading brands in the electronics space:
Beijer black
Yamaha black
Marshall black
Jacuzzi black
Brother black
Fluidra black

Be consistent at every customer touchpoint

Sell complex products consistently on all owned and third-party buying channels.

Collect comprehensive product information

Use flexible data modeling to capture all technical specifications for every SKU on every channel.

Deliver point-of-sale personalization

Provide choice and customization at every touchpoint.

Use compliance-ready workflows and processes

Meet regulations and promote greener lifecycles with full transparency on product components.

PIM for electronics and appliances

Switch onto better sales with the complete guide to PIM for electronics and appliances.
Read the ebook >

Watch: Fluidra’s data-led transformation with Inriver

Carolina De Rubertis Albarellos, PIM Manager at Fluidra, and Maria Dolores, B2B Platform Manager at Fluidra discuss the challenges Fluidra faced and how the Inriver PIM has transformed the company.

The latest from Inriver on electronics and appliances:

AI in B2B marketing: Tools, execution, and product data readiness

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See how B2B teams apply AI in everyday marketing work, choose the right tools, govern output, and scale execution with reliable product data.

What is PXM, and how can you implement it in modern e-commerce?

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Product experience management explained with practical guidance on data, personalization, and digital shelf execution to help modern e-commerce teams deliver consistent, scalable product experiences.

What is product content management?

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Product content management helps you organize, enrich, and publish product information across channels, improving consistency, speed, and buyer trust as your catalog grows.

Using AI for product content creation: Benefits, risks, tools, and guidance 

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Marketing leaders are now investing in AI and expect it to boost content creation through greater speed, quality, and consistency.

Want to see the Inriver PIM in action?

Schedule a personalized, guided demo with an Inriver expert today to see how the Inriver PIM can get more value from your product information.

Frequently asked questions