Salesforce B2B Commerce Adapter
Take advantage of inriver’s flexibility when customizing and optimizing your product offering with the Salesforce B2B Commerce Adapter.
At a glance
Take advantage of inriver’s flexibility when customizing and optimizing your product offering, while seamlessly deploying it to your Salesforce Commerce solution. Drive increased engagement, loyalty, and conversion across all your channels with the Salesforce B2B Commerce Adapter.
Overcoming today’s challenges
B2B organizations need to deliver stellar customer experiences across every catalog, marketplace, and touchpoint. Experts agree that accurate engaging product content is a key driver in achieving that. Successfully connecting that product content to your B2B Commerce solution requires seamless integration across core technologies. And that’s where Salesforce Commerce and inriver come into play.
Salesforce B2B Commerce empowers organizations to craft compelling customer experiences across all sales channels: digital and physical. From search to fulfillment to customer service, the cloud-based platform lets you manage all your business from one place. Grow your bottom line by delighting your customers at every interaction. Inriver is a multitenant SaaS product information management (PIM) solution that helps organizations create world-class product experiences that are contextual and relevant, enabling a scalable, frictionless path to purchase.
Adapter overview
With the Salesforce B2B Commerce Adapter, it’s simple to deploy your enriched and accurate product content from inriver into your Salesforce e-commerce environment.
Create your product stories in inriver. Then schedule when you want the Salesforce B2B Commerce Adapter to automatically supply product catalog data, with product content and categories directly into Salesforce B2B Commerce. Sit back, knowing the latest, accurate product content can be used consistently across all your channels.
How it works
want to see the inriver PIM in action?
Schedule a personalized, guided demo with an inriver expert today to see how the inriver PIM can get more value from your product information.
you may also like…
frequently asked questions
how does the Salesforce B2B Commerce Adapter enhance operational efficiency for B2B organizations?
The Salesforce B2B Commerce Adapter enhances operational efficiency by streamlining the process of managing and deploying digital assets. By integrating the PIM solution from inriver with Salesforce Commerce Cloud, businesses can ensure that accurate and enriched product content is consistently used across all sales channels. This seamless PIM integration reduces manual data entry, minimizes errors, and accelerates the time-to-market for product updates.
what benefits does the Salesforce B2B Commerce Adapter offer for managing digital assets?
The Salesforce B2B Commerce Adapter provides significant benefits for managing digital assets by enabling centralized control over product information and media files. By using the PIM solution from inriver, businesses can create detailed and engaging product stories that include images, videos, and other digital content. These assets are then seamlessly integrated into the e-commerce platform, ensuring a consistent and high-quality customer experience across all touchpoints.
how does the integration between inriver and Salesforce Commerce Cloud support better product content management?
The integration between inriver and Salesforce Commerce Cloud supports better product content management by leveraging the strengths of both platforms. The inriver PIM solution allows for the creation and enrichment of product content, which can include descriptions, specifications, and media files. This content is then automatically synchronized with Salesforce through the PIM integration, ensuring that the latest and most accurate information is available across all sales channels. This results in improved operational efficiency and a more compelling customer experience on the ecommerce platform.