Why Run PIM in the Cloud

inRiver has built inRiver Product Marketing Cloud as a SaaS solution, to capitalize on a global trend that has been emerging over the past ten years.

Cloud-based solutions provide brand new ways to solve business problems and new ways to consume and pay for access to technology.

Read this brief article that explains why inRiver chose to embrace this nearly ubiquitous technology and how running PIM in the cloud can benefit you.