In this episode, we focus on how to deliver great customer experiences with founder and CEO of VisumCx Carlos Hidalgo. A customer experience expert with over 20 years of experience working with B2B organizations in delivering multi-channel customer experience strategies and programs, Carlos shares his knowledge and experiences as well as his book Driving Demand.
Carlos is widely recognized for his expertise in B2B marketing, sales, content and demand generation and is an international speaker on how organizations need to transform to meet the needs of their customers and buyers. A few more accolades that Carlos possesses include:
- Author of Driving Demand
- Named as one of the 50 Most Influential People in Sales Lead Management for the last six years
- Recognized by Onalytica as the “Most Influential Person in B2B North America in 2015.”
Referenced article: The Value of Customer Experience, Quantified
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