PIMtalk Episode 54:
How to justify a PIM investment

With a special focus on PIM benefits for the furniture industry.

In this episode we are talking to Ritesh Keskar, Director and Sr. PIM Consultant at Perficient about how to justify a PIM investment to C-level management as well as looking into the particular value of PIM for the furniture industry.

Here you can read more about the research around PIM and the furniture industry:

Bridging the Experience Gap in Home Furnishings: 5 Keys to Success

A Speed-to-Value Approach for Building a Furniture Ecommerce Store

We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com.