PIMtalk Episode 41: Turning Marketing Outside-In to be a More Customer Centric Company

In this episode we are talking to Hugo Carlén, Project Manager PIM Transformation at SKF about how you can turn marketing outside-in to be a more customer centric company and what role PIM can have in that transition.

We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com. Want more of PIMtalk? Visit pimtalk.com to tune into more episodes.