Inside the mind of an online shopper 2021
Find out what your shoppers need to hit the buy button.
For a copy of our updated report from 2022-2023, read here.
Smart marketers know that emotion plays a big part in driving purchasing behaviors and decision-making. It doesn’t matter if you’re selling to B2C or B2B. Humans are driven by feelings.
In our digital world, brands must rely on their product content to do the selling for them. P
Our 2021 ebook, Inside the mind of an online shopper, is based on a survey of 6,000 US, German, and UK responses digging into the importance of quality product information, wh
Did you know only 9% of US shoppers begin their online search on a brand’s website? Where do the majority of them start? Read the report to find out!
Download our ebook to:
- learn more about shopper’s attitudes about product information
- get actionable insights to optimize content so customers don’t switch to a competitor
- use our checklist to improve the findability and ranking of your products across your touchpoints
Use the data to find out how to help your shoppers hit the buy button.
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