Inriver vs Salsify

Want a smarter way to create standout product experiences? Here’s how Inriver and Salsify compare.

Inriver vs Salsify: PIM screenshots

Inriver vs Salsify: How they compare

Inriver logo
  • Enterprise-ready: The Inriver PIM is built for businesses operating at scale, focusing uniquely on complex workflows and data governance requirements.
  • Fully adaptable data model: Inriver’s composable platform thrives on complex product data models, large SKU sets, global/multi-region use, and strong governance.
  • Complete solution: The Inriver platform is the complete platform for omnichannel success, integrating PIM with API-based syndication and Digital Shelf Analytics.
  • Built for all industries: The Inriver PIM is fully customizable to any business’s needs, making it the ideal solution for brands and manufacturers across all industries.
Salsify logo
  • Suitable for enterprise: Salsify PXM excels for retail brands managing e-commerce needs, but the platform is not specifically built for enterprise.
  • Data model: Salsify PXM is built on a robust data model that enables speed-to-market and basic retail syndication.
  • Syndication-focused: The Salsify platform excels at product data syndication, a key step in a successful omnichannel sales strategy.
  • Single-industry focus: The Salsify PXM platform is primarily used by CPG brands and lacks the flexibility to support needs across other industries at scale.
Why Inriver is the right PIM for you

Only Inriver delivers smarter omnichannel selling in four simple steps

If you’re looking for a simple and effective way to power even the most complex omnichannel sales strategy, Inriver is the clear choice, offering:

  • Product Information Management
  • API-based Syndication
  • Digital Shelf Analytics

1.

Simplified data onboarding

Unify all your product data in a single, scalable, centralized platform.

2.

AI-powered enrichment

Turn data into rich, complete, and localized product information.

3.

Single-click syndication

Send consistent and compliant product experiences to every selling channel.

4.

Digital Shelf Analytics

Evaluate online performance and optimize for conversions in real-time.

Choose a leader in the PIM market

Inriver is a proud MACH Alliance member and widely recognized by analysts and experts as a market leader.

G2 names inriver to the Top 50 List in Commerce Products in 2025
G2 names inriver an Enterprise Leader, Winter 2025
G2 names inriver an Enterprise Leader, Fall 2024
MACH Alliance member certified 2025
Gartner Peer Insights Customers' Choice 2022
inriver named Strong Performer in The Q4 2023 Forrester Wave report for Product Information Management
G2

“Best-in-class SaaS solution for PIM.”

Verified G2 review by cosmetics brand

G2

“The most flexible data modeling platform.”

Verified G2 review by medical manufacturer

G2

“There are no limits to what [Inriver] can do.”

Verified G2 review by medical manufacturer

How leading brands win with Inriver

50%

Cut in publishing cycles for Carharrt

35%

Revenue growth for New Balance

75%

Cut in catalog production time for Prysmian

1

Unified product catalog for Michelin

See the Inriver difference with a guided demo

Inriver transforms the way your business thinks about product data in the way no other PIM can.

Let an Inriver expert explain the many benefits of the enterprise-ready, fully adaptable Inriver platform.

  • Get a personalized, guided demo of the Inriver platform
  • Have all your PIM questions answered
  • Free consultation, zero commitment

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    Frequently asked questions

    • Inriver and Salsify offer platforms that simplify omnichannel selling for brands and manufacturers across all industries. The Inriver platform is better suited to larger companies with more complex product catalogs and omnichannel strategies. In contrast, the Salsify platform might be better for companies with less complex workflows and governance needs.

    • Whether you should choose Inriver PIM or Salsify PXM software depends on the needs of your business. For certain companies, Salsify offers a more accessible PIM to handle simple tasks. However, for larger companies with more complicated workflows and governance needs, Inriver offers the complete solution for even the most complex omnichannel sales operation.

    • Brands, manufacturers, and retailers use the Inriver PIM platform to power omnichannel sales strategies. It does this in four simple steps: onboarding product data into a single source of truth, AI enrichment and localization of product content, syndication to selling channels, and actionable analysis of product listing performance on the digital shelf.

    • The best Product Information Management solution is the one that best suits the unique needs of your business. When choosing between Inriver and Salsify, you should weigh up the benefits of each platform and how they map to the needs and deficiencies of your current set up.