How to Achieve an ROI from PIM

The latest insights and guidance from Ventana Research on the ROI of PIM.

How reliable is your product information?

Did you know that according to Ventana Research, only 16% of organizations completely trust their own product information? If companies lack confidence in their own product information, how can you expect customers to have it?

There is no buyer trust without accurate product information – it’s foundational for commerce today.

The value of a PIM solution is measured by much more than monetary ROI. 

It’s essential to factor in hard to measure benefits like improved CX, elimination of duplicate tasks, and increased selling days, as well as obvious cost-savings into the equation.

Download this eBook to learn:

  • How to leverage PIM to deliver gains across the entire organization
  • The real value of better customer experiences
  • How to measure ROI beyond just increased revenue

The value of a PIM solution is much more than just increased revenue. And every advantage is needed to drive results today.


Ventana Research is a leading benchmark research and advisory services firm. They focus on helping organizations use business technology effectively. Learn more at

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