How B2B companies solve the challenges of revenue and scale with better product information

The global study that gives the data and insight to help solve the B2B challenges of 2020 and beyond.

Competition in B2B is fierce today across the many channels, marketplaces, and touchpoints. Whether you sell on a global scale or not, your competition does. It’s going to take new ideas and processes to meet buyer needs.

The latest inriver study, How B2B companies solve the challenges of revenue and scale with better product information, recaps what 1,333 senior decision-makers across industries say their biggest pain points are and how to solve them.

Do any of these ring true?

51% of companies globally are operating in 6-10 markets
More than 1/3 of all returns are due to outdated or inaccurate product information
45% of global businesses spend 6-11 months creating and updating product content to enter new markets and channels

Get the report for more insights and data.

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