Managing digital assets and in-context product descriptions is one of the biggest challenges for companies who sell through eCommerce channels. Today, many organizations manage this information via spreadsheets—what we at inRiver refer to as ”content spaghetti.”
Trying to find the right solution to manage all of the data for your eCommerce intiatives can be taxing. Although DAM and PIM solutions appear to be very similar, they have some key differences with respect to the processes and functionality that you need to manage your product information.
View this Webinar OnDemand to discover more about DAM and PIM features and capabilities to determine which solution is right for you!