Royal Van Wijhe paint standardizes 400+ product features and achieves 100% data quality

At a glance:

• Chemicals
• B2B
• Enterprise
• Zwolle, NL

400+

Product features

201

Employees

$51.3M

Revenue

Summary

Royal Van Wijhe Paint, an independent, family-owned leader in sustainable coatings, transformed its product data management with Inriver and implementation partner Innovadis, setting a new digital benchmark for accuracy, sustainability, and operational excellence.

By integrating the Inriver PIM with its ERP and ChemGes systems, the company created a single, trusted source of product data across every product line and digital channel. This modernization eliminated manual, error-prone processes and standardized 400+ product features, ensuring 100% data quality across all touchpoints.

Outcomes: 

• Standardized 400+ product features across all systems
• Achieved 100% data quality and improved accuracy
• Replaced manual processes with a centralized digital foundation
• Reduced labor hours and improved operational efficiency
• Strengthened leadership in sustainable, data-driven manufacturing

To support their operations, Royal Van Wijhe Paint partnered with Innovadis and Inriver to implement a powerful PIM system, ensuring efficient product data management and integration. This collaboration leveraged Innovadis’ expertise in PIM and GS1 standards, and utilized Inriver’s advanced capabilities to streamline operations in the manufacturing industry.

The Solution

Royal Van Wijhe Paint took a bold step by replacing their existing PIM system with the powerful Inriver PIM. This included all necessary integrations with their ERP system and ChemGes, ensuring source data was managed in the application where it belongs. Additionally, touchpoints such as product data sheets, websites, web shops, and leaflets were further developed, and product features were redesigned at the item level.

“This is a stepping stone to further development of PIM and all kinds of applications, which should make things easier for me and my colleagues. In this way, the Van Wijhe Verf organization is going to work even more efficiently and effectively.”

Pieter Lokhorst

Product Manager at Royal Van Wijhe Paint

The Results

The transformation led to significant improvements in data management. The advantages included managing data only in the application where it belongs, a large decrease in error sensitivity, and reduced labor time required. Thanks to the use of advanced list values, a huge improvement in data quality was realized. This transformation enabled Royal Van Wijhe Paint to make optimal use of its data and take a giant leap forward. Key benefits include:

• One source of truth for data management.
• Over 400 product features standardized.
• 100% data quality through standardization.

Inriver x Royal Van Wijhe Paint

The collaboration between Inriver, Innovadis, and Royal Van Wijhe Paint has enabled a seamless and efficient digital transformation, ensuring that they remain at the forefront of innovation in the paint industry.