Building a Business Case for PIM

Read this eBook by Ventana Analysts to understand six steps to manage product information management more freely.

Investing in a PIM solution has been shown to increase revenue and optimize business efficiency. Great. However, what needs to be done to make the business case to purchase a PIM solution? 

Download the Building the Business Case for PIM eBook by Ventana Research to learn how to:

  • Determine the strategic value of PIM for your organization
  • Define achievable benefits
  • Prioritize the use cases
  • Target costs and resource savings
  • Identify technology gaps
  • Select the right technology

The eBook will guide you through the steps needed to build your own business case for PIM.


Ventana Research is a leading benchmark research and advisory services firm. They focus on helping organizations use business technology effectively.

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