inriver blog

News and views on the industry trends that matter to you, your business, and your PIM.

Optimize your go-to-market with PLM and PIM

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Reasons you need a PLM and a PIM to drive commerce effectively.

The personalization imperative for e-commerce success

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Personalization means connecting with buyers across all channels with relevant content. Can you do this effectively today?

4 ways to maximize the value on product information

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Better, consistent product content and improved SEO helps maximize value.

Secrets of syndication in e-commerce

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Delivering relevant and accurate product content is essential to retail success and syndication helps solves the challenge.

Building a product category? It takes a community… of experts

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What makes a community? The people who are part of it. Welcome to the inriver community.

Are millennials the most adaptable generation?

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Millennials have been deemed the most adaptable generation yet, just how did they become so adaptable?

Does sustainability matter to buyers?

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Sustainability study shows buyers seek transparency and it impacts purchases

How to leverage Amazon Prime day? Ensure product information is “primed” and ready

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Amazon Prime Day should be a call to action for brands and an opportunity to leverage product content everywhere.

Catalyst for change – the Amazon effect

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Organizations large and small feel the Amazon effect. Embrace change to stay relevant and drive CX.

Support UX with a product content strategy – guest post

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Perficient Digital shares insights into how to support and improve user experience with a product content strategy

The power of micro-moments

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Find out what you need to deliver the right content to engage buyers during micro-moments