inriver blog

relevant and timely content on all things e-commerce, PIM, digital transformation, CX, and more

Coffee, zombies and marketing – An interview with Peter Shankman

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Peter Shankman sold HARO in 2010, but its underlying idea is still at the core of his business philosophy. His most recent book, Zombie Loyalists: Using Great Service to Create Rabid Fans, focuses on customer service, which he believes is the next big thing for companies looking to gain customers and earn their devotion.

24 essential e-commerce statistics to help drive more conversions

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Every year technology gets more advanced, more multifaceted, and more pervasive. Stay ahead of the curve with the e-commerce stats you need to know to make better decisions.

Why you need a content creation factory

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Providing high-quality, relevant content that is available to your customers where and when they need should be the ultimate goal.

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