This guide explores what multichannel retailing means, why it matters, and how Product Information Management (PIM) systems can help retailers deliver consistent, high-quality experiences across every channel.
The SKU once defined PIM, but today’s shoppers expect more. Sticking to outdated models risks losing relevance in a world driven by experience and personalization.
In this guide, we’ll explore what multichannel e-commerce means in 2025, the top platforms you should consider, and how integrating PIM can set your business up for long-term success.