The PIM blog

News and views from Inriver on the industry trends that matter to you, your business, and your PIM software.

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Product detail page guide: essential product detail elements for success

Blog

A great product detail page gives users all the information they need to feel confident about their purchase decision. Here are 10 kinds of product information that make your product detail pages work harder.

How copywriters can embrace PIM

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How can product information management (PIM) make copywriters’ jobs easier and more efficient?

Choosing a PIM solution: 5 things to consider

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When choosing the right PIM solution for business needs, things can get a little tricky – and overwhelming. Here are five things to consider.

The problem with product returns and how to avoid them

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Building a digital shelf that reduces product returns starts with the confidence of knowing your products will be found at every touchpoint.

The emotions of buying online and how to make your customers happy

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Shopping online shouldn’t be an emotional rollercoaster. Read four key strategies to improving your digital shelf, and ultimately improving customer experience.

The cost of living and its impact on the digital shelf

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It’s a hectic time for brands managing their products on the digital shelf. Let’s dive into the cost of living crisis, what it means, and how brands can use PIM to build for e-commerce success despite market uncertainty and a more selective consumer base.

Top reasons buyers seek sustainability information

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Buyers want sustainability information-make it for them to find it.

Composable concepts for your omnichannel future

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Omnichannel commerce breeds complexity. Adopting a headless, cloud-based technology approach based on APIs and microservices delivers the agility you need to succeed.

What is a PIM workflow?

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What’s the power behind visual workflows that makes all the difference when it comes to your PIM solution?

Product release versus product launch: tips to improve your product release strategy

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Discover the difference between these two key parts of the product journey, and how PIM software can help with both.

How to merchandise​ and market on retailers like Home Depot and Lowe’s

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Great product content will help you stand out from other suppliers