The PIM blog

News and views from Inriver on the industry trends that matter to you, your business, and your PIM software.

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The cost of living and its impact on the digital shelf

Blog

It’s a hectic time for brands managing their products on the digital shelf. Let’s dive into the cost of living crisis, what it means, and how brands can use PIM to build for e-commerce success despite market uncertainty and a more selective consumer base.

Top reasons buyers seek sustainability information

Blog

Buyers want sustainability information-make it for them to find it.

Composable concepts for your omnichannel future

Blog

Omnichannel commerce breeds complexity. Adopting a headless, cloud-based technology approach based on APIs and microservices delivers the agility you need to succeed.

What is a PIM workflow?

Blog

What’s the power behind visual workflows that makes all the difference when it comes to your PIM solution?

Product release versus product launch: tips to improve your product release strategy

Blog

Discover the difference between these two key parts of the product journey, and how PIM software can help with both.

How to merchandise​ and market on retailers like Home Depot and Lowe’s

Blog

Great product content will help you stand out from other suppliers

How your data model can impact your brand uniqueness and marketability

Blog

Learn how an elastic data model lets your brand’s uniqueness shine through and delivers flexibility.

E-commerce is a necessity now in fashion. 5 questions with Thomas Zanzinger, CEO, inriver

Blog

Consistency in content and combining your online and offline shopping experience is key.

Beyond marketing data: opportunities with PIM data modeling

Blog

Data models are at the core of successful PIM projects.

Tackling time to market challenges with PIM

Blog

Revenues suffer when time to market is slow or error-prone.

Connecting to buyers with empathy in marketing

Blog

Empathy isn’t a marketing strategy, it’s building an emotional connection.