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inriver blog

News and views on the industry trends that matter to you, your business, and your PIM.

Can a PIM transform your e-commerce business?

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Find out how to use PIM, data, and headless commerce now.

Beyond marketing data: opportunities with PIM data modeling

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Data models are at the core of successful PIM projects.

Tackling time to market challenges with PIM

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Revenues suffer when time to market is slow or error-prone.

How to prepare for B2B manufacturing growth

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Technology is one part of the solution.

Connecting to buyers with empathy in marketing

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Empathy isn’t a marketing strategy, it’s building an emotional connection.

How to master the art of product experience management

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Simple images or descriptions aren’t enough to drive PXM.

How to build inspiring product experiences with AR and VR

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Use immersive technology as buyers demand much more than great images.

5 keys to bridging the gap between in-store and e-commerce CX

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Where to focus to drive a great customer experience

How to meet buyer needs in the digital world

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What you need to know to move from physical to digital commerce

New product information superpowers in commerce – AR and VR

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How to utilize the power of new technologies to drive better engagement and revenue.

3 B2C ideas to enhance your B2B commerce strategy

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Forget the differences between B2B and B2C and just deliver a great customer experience. Learn how to start.