inriver blog

News and views on the industry trends that matter to you, your business, and your PIM.

Why you need to deliver an omnichannel customer experience

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Simply offering e-commerce options isn’t enough to stand out from your competitors or to your buyers.

PIMpoint digital award winners 2020

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Today we celebrate the leaders and innovators with the PIMpoint Awards

Digital leadership in a disruptive time: Q&A with Claudia Olsson

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Insights from keynote speaker on digital transformation, leadership and innovation

Can a PIM transform your e-commerce business?

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Find out how to use PIM, data, and headless commerce now.

Beyond marketing data: opportunities with PIM data modeling

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Data models are at the core of successful PIM projects.

Tackling time to market challenges with PIM

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Revenues suffer when time to market is slow or error-prone.

How to prepare for B2B manufacturing growth

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Technology is one part of the solution.

Connecting to buyers with empathy in marketing

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Empathy isn’t a marketing strategy, it’s building an emotional connection.

How to master the art of product experience management

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Simple images or descriptions aren’t enough to drive PXM.

How to build inspiring product experiences with AR and VR

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Use immersive technology as buyers demand much more than great images.

5 keys to bridging the gap between in-store and e-commerce CX

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Where to focus to drive a great customer experience