The PIM blog

News and views from Inriver on the industry trends that matter to you, your business, and your PIM software.

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PIM for WooCommerce: The complete integration guide

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See how a PIM for WooCommerce centralizes product data, simplifies variants, and keeps every channel aligned so your store scales without losing accuracy or speed.

PIM for Salesforce: The complete integration guide

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Learn what PIM should deliver for Salesforce and how a dedicated product information layer supports consistent, scalable commerce experiences.

Using AI for product content creation: Benefits, risks, tools, and guidance 

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Marketing leaders are now investing in AI and expect it to boost content creation through greater speed, quality, and consistency.

PIM for Magento: The complete integration guide

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See why Magento merchants rely on PIM to manage complex catalogs, streamline product data, and support multi-store and omnichannel growth.

PIM for Shopify: The complete integration guide

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A dedicated PIM for Shopify improves product data accuracy, reduces manual work, and keeps your listings consistent across every channel as your catalog grows.

Consumers in 2026: When wellness, AI, and Gen Z redirect your bottom line

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Wellness claims, attributes, and specifications now feed AI systems that decide what shoppers see. Explore the role PIM plays in making AI work reliably.

How to optimize your product information workflows at scale with intuitive, efficient batch editing

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New, spreadsheet-like inriver PIM user experience accelerates production of product content to feed growing demand.

PIM vs MDM: Secure a single source of truth for product commerce

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Part 2: Looking for the right “golden record” to power your entire product journey? Explore your options and understand your use cases with the second blog in our series.

Why Product Taxonomy Is Critical to the Digital Commerce Experience

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Product taxonomy is a vital part of how shoppers discover your assortment. PIM can make it easier to manage.

Omnichannel vs multichannel: What does it mean for you?

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Buzzwords like ‘omnichannel’ and ‘multichannel’ marketing are thrown around a lot. But if you’re contemplating omnichannel vs multichannel, what do they actually mean and which is right for you?

How to prepare for Digital Product Passports

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Digital product passports are coming. Are you ready? Here are three tips to make sure you are.

5 Steps to effective product optimization on the digital shelf

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Product optimization improves when your team tracks the right digital shelf metrics across channels. Learn what to measure and why.