
Joakim Gavelin
Senior Principal Advisor
Joakim Gavelin is a Senior Principal Advisor at Inriver whose expertise is helping businesses increase their presence, sales and profit.
Joakim is a serial entrepreneur and experienced business advisor, with over 30 years of leadership expertise from Retail and eTail. Over these years, he has helped hundreds of manufacturers, distributors and resellers across B2B and B2C to execute and tell their product stories with excellence across omnichannel, to succeed with, and to sell more to their respective customers.
In recent years, Joakim’s interests have been shaped by the rapid evolution of the digital buying experience and the growing need for companies across all industries to prepare for the uncertain, but exciting, future of commerce.