Aprimo’s content operations platform provides organizations with a single source of truth to optimize the way they plan, develop, govern, and deliver exceptional product & brand experiences at scale. Aprimo Digital Asset Management manages all brand and product content in one place, & integrates with inriver so you can enrich product data with content sure to convert. Meanwhile, Aprimo’s Work Management and inriver work in tandem to enable your marketing teams & product launch teams to be in lock-step, ensuring new product launches and corresponding campaigns are always pushed in perfect unison to market.
Delivering great product experiences takes tremendous alignment – Aprimo and inriver are combining to offer the most powerful and flexible “Product-to-Experience” solution. Integrating inriver with Aprimo’s Marketing Resource Management and Digital Asset Management platform, e-commerce managers, product marketers, and customer experience teams can automate the entire content lifecycle from idea to creation, delivery, and retirement, for all channels, languages, and content types for commerce experiences and marketing campaigns.
Do it all with Aprimo: Aprimo Content Operations Solution. Watch the video
Aprimo Digital Asset Management: Unleash the power of content. Read the datasheet
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