Malmö, Sweden (January 24, 2019) – inRiver, the leading provider of SaaS-based product information management (PIM) solutions, today announced marketing expert and author, Bryan Eisenberg, and Robin Teigland, Professor of Strategy, Management of Digitalization of Chalmers University of Technology will keynote PIMpoint Summit 2019. The international event will be held April 4-5 in Malmö, Sweden with 1,000 delegates from across the globe.
“We’re excited to announce this year’s PIMpoint Summit is focused on Product Experience in Age of the Customer,” said Steve Gershik, CMO, inRiver. “Merchandisers, e-commerce teams, and marketers need to be customer obsessed, by extending beyond customer experience into product experience as well. Product and customer experience must be as one as buyers expect a seamless, and exceptional experience. PIMpoint Summit helps attendees learn how to craft compelling product experiences across all channels and touch points.”
PIMpoint Summit sessions include:
- Vertical-specific tracks
- PIM workshops
- Industry case studies
- Marketplace strategies
- E-commerce and merchandising best practices
- Hackathon and “Dragon’s Den” pitching session
“PIMpoint Summit is always a perfectly organized event with engaging international speakers and great networking opportunities,” said Danny Pieters, senior business consultant, CTAC. “The content offers a mix of education on industry-wide as well as customer-specific best practices. This makes PIMpoint a great event to inspire attendees and help them to solve e-commerce related challenges.”
“As an executive responsible for the development of a global, enterprise eBusiness platform, I consider Product Information Management key to our success,” said Anne Merete Plougmand, director global eBusiness, Oticon A/S. “For me, PIMpoint is a not-to-be missed event that gives me and my team a boost of inspiration, continuing education, and an opportunity to network and knowledge share with other businesses on an international scale. It is definitely worth the journey.”
Founded in 2007, inRiver redefines the way e-commerce product marketers and merchandisers display and sell products. By providing product information management (PIM) products and services that help create, update, refresh, maintain and distribute content about products globally, inRiver helps businesses increase revenue, customer satisfaction, and brand equity. More than 1,500 brands and 500 customers across 21 countries rely on inRiver to efficiently control the product flow for their globally recognized brands. inRiver is headquartered in Malmö, Sweden with offices in Chicago, London, Amsterdam, and Stockholm, and is a Microsoft Gold-Certified Partner. For more information, visit www.inriver.com.