Teknos Group, one of Europe’s leading suppliers of industrial coatings, selects inRiver PIM. With a strong position in retail and architectural coatings and production in seven countries, Teknos wanted to create a totally new way of approaching the company’s products through the new website (to be launched March 2016) all around the globe, in several languages. Teknos also wanted to create the WOW! effect for people working with the industrial B2B portfolio.
By implementing inRiver PIM, Teknos will be able to manage all the work with product information in a structured way in one source, and use this content strategically to create that great product experience for all customers in all markets.
“Teknos Group is undergoing a huge digital transformation, and we needed a professional tool to easily manage all the product information. Since we are a global company with established businesses in eighteen countries, inRiver PIM is the perfect tool for our company to create a great customer experience and manage all the product information of our business for all our markets, and all our sales channels.” – says Outi Eskelinen, Marketing Manager, Teknos Group.
Read more about Teknos at www.teknos.com