Logiq and inRiver Partners to Increase Time to Market, Efficiency, and Drive Better Customer Experiences

Streamlining product content across channels and distribution networks to help construction retailers sell securely

Malmö and Stockholm, Sweden—(16 January, 2020) –– inRiver, a provider of SaaS-based product information management (PIM) solutions and Logiq, the largest provider of validated product master data in the construction industry in Sweden have partnered to deliver a streamlined and highly scalable, secure, and enriched solution to power the 1.9 million articles from over 400 suppliers serving the construction industry in their Finfo data exchange hub.

“Helping our customers meet the increasing demands for product information caused by regulation and environmental certifications is a critical part of our market offering,” said Troels Hansen, country manager for Sweden at Logiq. “We achieve this by being a one-stop-shop for validated product master data.  inRiver gives us an infrastructure that is easy-to-use, scalable and that enables critical product content to flow quickly so everyone has accurate, enriched data.”

Delivering content securely and accurately across channels for hundreds of companies is a challenge without the right technology solutions. Logiq can now ensure retailers and their partners effectively source the most accurate and relevant supplier product information via the Contribute functionality of inRiver Product Marketing Cloud (iPMC) solution. Suppliers can now quickly and easily enrich and syndicate their product data using inRiver as a central hub for all product content, images, and data.

“Partnering with Logiq is a great example of how to leverage technology and best practices for commerce across channels,” said Jesper Larsen, partner director, inRiver. “Logiq provides exceptional solutions to their customers and partners and now with the help of inRiver, they can ensure all product content is enriched and optimized to speed time to market. This lets customers focus on the strategy of business and sales, not accuracy of product data and content.”

To learn more about how Logiq is using inRiver, listen in to the PIMtalk podcast, “Speeding Time to Market and Content Effectiveness” here.

Read the Press Release in Swedish here.

 

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About inRiver

Founded in 2007 inRiver  redefines the way e-commerce product marketers and merchandisers display and sell their products. By providing product information management (PIM) products and services that help create, update, refresh, maintain and distribute content about products globally, inRive r helps businesses drive increased revenue, customer satisfaction, and brand equity. More than 1,500 brands and 500 customers across 21 countries rely on inRiver to efficiently control the product flow for their globally recognized brands. inRiver is headquartered in Malmö, Sweden with offices in Chicago, London, Amsterdam and Stockholm, and is a Microsoft Gold-Certified Partner. For more information, visit www.inriver.com.

 

About Logiq

Information in Control with Logiq & FinfoInformation in Control with Logiq & FinfoInformation in Control with Logiq & Finfo

Logiq delivers cloud-based solutions for managing business-critical data between customers and their business partners, since 1999. Finfo is a business area in Logiq and is the largest database for product information in the construction industry in Sweden. Today, the database contains over 1,900,000 articles from more than 400 suppliers and is steadily growing. Finfo collects, enriches, validates and distributes product information. In this way, producers are offered one, unified channel to provide their customers with information, and at the same retailers and builders can source all their data from one quality assured database.  For more information, visit www.finfo.se