inRiver and Geta partner to enrich e-commerce customer experience

inRiver, a leader in product information management, and Geta, industry experts in the digital e-commerce market, announced a new strategic partnership in North America to help deliver customers more compelling stories for each product sold.

22 Jun 2016


Geta logotypeMarket leaders partner to provide e-commerce publishing solutions that tell compelling product stories

CHICAGO, June 22, 2016 – inRiver, a leader in product information management and cross-channel commerce solutions, and Geta, industry experts in the digital e-commerce market providing EPiServer and publishing solutions, today announced a new strategic partnership in North America to help deliver customers more compelling stories for each product sold.

Through inRiver’s expanded partnership with Geta, North American customers will receive global experience while implementing complex projects to strengthen their ability when communicating to B2B or B2C. Through this union, inRiver will expand their product information management footprint to turn over products quicker and send out better messages to customers while adapting to different sales channels more efficiently.

“Our partnership with inRiver in North America will establish opportunities for our clients to experience the benefits from the industry leader’s specialized product information management solutions,” stated Lars Feenstra, sales and marketing manager at Geta. “Each story will be tailored to fit every persona, customizing their overall customer experience.”

“We are extremely excited to expand our partnership with the industry experts in the digital e-commerce market,” remarked Joe Golemba, inRiver’s VP, Strategic Alliances & Channel Sales. “Over the last few years working with the Geta team in Europe, we have established a great relationship and have been able to provide exceptional product stories to our joint customers. We look forward to continuing to do that with the Geta team in North America.”

Geta was named inRiver’s Norwegian 2015 Partner of The Year because of their considerable growth of its inRiver business in a reasonably new market. They are now the leading inRiver partner in Norway with the clear advantage of experience and volume of clients enabling continued growth in both project deliveries and new customers.

About Geta

Geta works with consulting and development of custom digital commerce and web solutions. We cover the whole supply picture when it comes to e-commerce from analysis, concept, strategy, design, the technical platform, integrations and development of solutions, inRiver PIM, and visibility through SEO and content production. Geta also strongly believes in the strategic interaction between the physical and the online store. Bringing out the best in both channels and making it easy for your customers to shop with you. www.geta.no