23 Sep 2016
Purpose-built platform increases findability and relevancy in B2B and B2C commerce
CHICAGO, September 23, 2016– inRiver, the leader in product information management and cross-channel commerce solutions, and Edgecase, the leading provider of product data enrichment technology, today announced a new partnership to deliver a competitive advantage for customers by providing access to optimized product data to accelerate merchandise time to market.
The state-of-the-art inRiver product information management system will integrate with the Edgecase Product Intelligence Platform to produce structured attribute data for strategic eCommerce initiatives. This offering reduces the cost of new product introductions, enabling retailers to access the rich quality data they need to provide a differentiated, personalized shopping experience. The combined efforts will improve eCommerce performance and increase sales.
“We are thrilled to announce our partnership with Edgecase as we assist customers in telling the right story for their product to ultimately have shoppers purchase the products they love,” remarked Joe Golemba, inRiver’s Vice President of Strategic Alliances, Channel Sales and Expert Services. “With the wide range of technology platforms from Edgecase, we know this union will provide a great advantage to our mutual customers.”
“Our partnership with inRiver will add significant value for our joint customers as we collaborate on creating unique differentiation in the eCommerce space,” stated Susanne Bowen, CEO, Edgecase. “The collaboration will provide the enriched product data that are necessary to deliver the best online shopping experience for retailers and for shoppers. Product data are often a difficult challenge, and we’re confident partnerships like this will offer an innovative, powerful solution.”
Edgecase empowers retailers with the enriched product data and actionable insights to improve product findability and relevancy, fueling an inspiring shopping experience. Our purpose-built platform manages product attribution at the scale, speed, and quality retailers demand, removing obstacles and unlocking the strategic value of product data. Forward-thinking retailers using Edgecase include Crate & Barrel, Pier 1, Lancôme, and Urban Decay.
Edgecase was founded in 2012 and is based in Austin, Texas. The team is comprised of passionate and innovative thinkers who know that company success is created through the powerful combination of unique technology, expertise and deep client relationships. For more information, visit www.edgecase.io