Seminar: Take control of the Product Experience

inRiver Immeo seminar 14 September 2017When: September 14, 2017, at 08:30-13:00h CEST
Where: Bernstorff Slot, Gentofte, Denmark

The seminar will be held in Danish.

Immeo and inRiver invite you to join our free half-day seminar with focus on PIM and managing product information, at Bernstorff Slot on September 14, 2017 at 08:30-13:00.

The digital transformation puts constant pressure on companies to deliver relevant information and services to customers. The key to success is digital product experience management. However, most organizations lack the tools needed to improve the quality, streamline processes, and publish coherent information across channels, segments and markets. Therefore, PIM is increasingly being used as a strategic tool for marketing when positioning products and trying to avoid empty shopping baskets.

Join this breakfast seminar to get inspiration from successful cases like Oticon, and get advice on how to best implement and utilize your PIM system. inRiver will also present their new Product Marketing Cloud, which collects and unifies data and tools in the Cloud.

The seminar is relevant for Marketing and others responsible for the digital product experience within B2B and B2C.

Preliminary Agenda:

8.30 – 9.00: Morgenmad 
9.00 – 9.20: Velkommen – Simon Aisen, Partner, Immeo 
9.20 – 9.50: Case 1: Oticon 
9.50 – 10.10: Pause 
10.10 – 10.40: Bo Pedersen, Manager, Immeo 
10.40 – 11.00: Case 2: Rosendahl 
11.00 – 11.20: pause 
11.20 – 11.50: inRiver 
11.50 – 12.00: Q&A og opsamling 
12.00 – 13.00: Frokost