Intersport Sverige AB runs inRiver PIM for simple and intuitive customer experience

Intersport Sverige ABIntersport Sverige AB is one of Sweden’s largest sports retailers and one of the country's best-known brands.

A few years ago, Intersport wanted to completely rebuild the company website, integrating a web shop onto the site and launch e-commerce as a new sales channel.  The company also wanted to manage the product information for the brand new web shop in an easier way, perfecting all the product information.

With powerful multi-channel capabilities in place, Intersport launched an engaging new website and e-commerce - creating a simple and intuitive customer experience online and making the products easily available for purchase both online and in stores.

Download the Success Story to read more.

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