Camfil escaped content spaghetti by deploying inRiver PIM

CamfilFor the past 50+ years, Camfil has provided customers with sustainable best-in-class air filtration products and services, while contributing to something essential to everyone—clean air—for health, well-being and performance.

Read this case study to learn how Camfil escaped “Content Spaghetti” and the need to constantly update information for thousands of items being sold in 30 markets and 15 languages. By deploying inRiver PIM, marketing teams in all of their markets—large and small—can now publish their catalogs in a fraction of the time.