The PIM blog

News and views from Inriver on the industry trends that matter to you, your business, and your PIM software.

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The new era of B2B e-commerce: Why digital-first is the only option

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Business buyers expect self-service, accuracy, and consistency. This article explains how B2B e-commerce strategies succeed when product data, systems, and operations work together.

Your complete guide to supply chain transparency software for ESG

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A practical guide to supply chain transparency, ESG regulations, traceability, and Digital Product Passports, focused on product-level data and real compliance requirements.

Walmart listing optimization in 2026: 7 best practices

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Walmart sellers in 2026 need clear, dependable product data. See how structured product data supports Walmart listing accuracy, speed, and compliance.

AI in B2B marketing: Tools, execution, and product data readiness

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See how B2B teams apply AI in everyday marketing work, choose the right tools, govern output, and scale execution with reliable product data.

MCP vs UCP: Understanding their roles in AI-driven commerce

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AI agents now influence discovery and checkout. This article explains MCP and UCP roles and why structured product data supports agent-led commerce, with deeper insights in the State of AI in PIM report.

How to sell on Shopify with Inriver

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Selling on Shopify gets harder as your catalog expands. See how Inriver helps you manage product data and publish faster on Shopify.

Advantages of online marketplaces: Why they’re the new favorite retailer

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Online marketplaces are one-stop digital shopping destinations. But what do you know about winning in these competitive marketplaces?

What is PXM, and how can you implement it in modern e-commerce?

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Product experience management explained with practical guidance on data, personalization, and digital shelf execution to help modern e-commerce teams deliver consistent, scalable product experiences.

What is product content management?

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Product content management helps you organize, enrich, and publish product information across channels, improving consistency, speed, and buyer trust as your catalog grows.

PIM for WooCommerce: The complete integration guide

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See how a PIM for WooCommerce centralizes product data, simplifies variants, and keeps every channel aligned so your store scales without losing accuracy or speed.

PIM for Salesforce: The complete integration guide

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Learn what PIM should deliver for Salesforce and how a dedicated product information layer supports consistent, scalable commerce experiences.

Using AI for product content creation: Benefits, risks, tools, and guidance 

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Marketing leaders are now investing in AI and expect it to boost content creation through greater speed, quality, and consistency.