Marketing Archives - PIM software

19 Feb 2019

Modern Marketing Rules in an Omnichannel World

The three rules of modern marketing that drive success include customer experience, breaking down silos, and data.

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14 Feb 2019

3 Marketing Tips with Heart on Valentine’s Day

Valentine's Day offers retailers the chance to market to consumers with a little bit of love on this special day.

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12 Feb 2019

Building a Business Case for PIM – Six Steps to Success

Discover the six steps needed to manage product information more effectively and showcase the value PIM delivers.

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08 Feb 2019

Selection vs. Merchandising for E-commerce Success

Today's e-commerce organizations are learning the hard way what works and what doesn't. Having the best selection of products isn't what drives sales anymore; merchandising drives conversions and is key...

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05 Feb 2019

Super Bowl 53: America’s Big Game and the 3 M’s of Marketing

This past Sunday, 100.7 million Americans tuned their televisions to CBS or streamed Super Bowl 53, America’s big game, to watch the New England Patriots take on the Los Angeles Rams. Spoiler...

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31 Jan 2019

Functionality Matters in a PIM Solution – But Which One is Most Important?

If you're focused on excellent customer experience, you are likely to need product information management. Especially if you're an e-commerce company selling across channels and marketplaces.

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24 Jan 2019

The Secret to Stocking the Digital Shelf

You know what stocking the shelf means. But what's the digital equivalent? Here are some secrets we've picked up from top e-commerce teams around the world.

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18 Jan 2019

PIMtalk Podcast: Dometic Benefits from Implementing PIM

Matilda Hansson (Digital Product Manager) and David Fuentes (Information Technology) of Dometic join us to talk about the benefits of product information management.

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15 Jan 2019

Getting to Market Faster 101

E-commerce success depends on getting to market quickly with new products and, increasingly, across multiple channels. All at the same time. Learn how you can do it with maximum efficiency.

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15 Jan 2019

Translation Essentials for E-commerce Success

In many markets translation and localization is a must for e-commerce success. Get best practice tips from some of the best translation agencies in the business.

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