inRiver blog

04 Aug 2020

How to Prepare for B2B Manufacturing Growth

Technology is one part of the solution.

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21 Jul 2020

Connecting to Buyers with Empathy in Marketing

Empathy isn't a marketing strategy, it's building an emotional connection.

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07 Jul 2020

How to Master the Art of Product Experience Management

Simple images or descriptions aren't enough to drive PXM.

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30 Jun 2020

How to Build Inspiring Product Experiences with AR and VR

Use immersive technology as buyers demand much more than great images.

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16 Jun 2020

5 Keys to Bridging the Gap Between In-Store and E-Commerce CX

Where to focus to drive a great customer experience

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09 Jun 2020

Like Peanut Butter and Jelly: DAM and PIM Complement, Not Replace, One Another

This post first appeared on The Aprimo Blog. Content and data are the top challenges that marketers, merchants, and commerce professionals face today. This isn’t surprising, considering the massive amounts...

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02 Jun 2020

How to Meet Buyer Needs in the Digital World

What you need to know to move from physical to digital commerce

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27 May 2020

New Product Information Superpowers in Commerce – AR and VR

How to utilize the power of new technologies to drive better engagement and revenue.

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26 May 2020

3 B2C Ideas to Enhance Your B2B Commerce Strategy

Forget the differences between B2B and B2C and just deliver a great customer experience. Learn how to start.

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